Kokua (2004)

'Kokua' is an EMMY award surf-lifestyle documentary featuring Jack Johnson's sell out Kokua Festival in January 2004. The Kokua (the Hawaiian word for 'help') concert was Johnson's way of raising money to heighten awareness about Hawaii's threatened island environment. The funds were donated for grade-school education that teaches sustainable earth friendly practices. The concert featured an all-star lineup of DJ Logic, Makana, Willie K, Amy Hanaiali'i Gilliom, Michael Franti and Spearhead. For Jack, who grew up surfing the beautiful powerful waves of Oahu's North Shore, the Kokua Festival was a way to have fun while giving back to his island home. The documentary follows Jack through a day on the famed 'Seven Mile Miracle' of surfing including a sequence of Jack and his friend Kelly Slater surfing second-reef Pipeline. Jack returns to his old elementary school, Sunset Elementary across from Pipeline, to sing his new 3-R song he wrote for the kids, 'Reduce, Reuse and Recycle.' All profits from this documentary are donated to the Kokua Hawaii Foundation. Produced by Opper Films, Fuel TV and Brushfire Records.