September Keynote 2018 - Opening Film - Apple (2018)

In the Mission Impossible parody video that kicked off the event, an Apple employee racing across the Apple Park campus to deliver an item to Tim Cook uses "Hey Siri" with the AirPods to ask for the fastest route to the Steve Jobs Theater. With only about two-and-a-half minutes to spare, she sprints across tables, slides across floors, leaps from staircases and skips across a pond, assisted by Siri, her Apple Watch and other technologies to negotiate her formidable obstacle course: the brand's Apple Park corporate headquarters.