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Michal is an Associate Professor in Organizational Behavior at Stanford University Graduate School of Business. He studies humans in a digital environment using cutting-edge computational methods, AI and Big Data. Michal has published over 80 peer-reviewed papers in leading journals including Proceedings of the National Academy of Sciences, Nature Scientific Reports, Machine Learning, Psychological Science, and Journal of Personality and Social Psychology, that have been cited over 11,000 times. His research inspired a cover of The Economist, a 2014 theatre play "Privacy", multiple TED talks, a video game, and was discussed in thousands of books, press articles, podcasts, and documentaries. Michal was behind the first press article warning against Cambridge Analytica, research warning against the privacy risks that they have exploited, and research examining the efficiency of the methods they used. Michal holds a doctorate in psychology from the University of Cambridge and master's degrees in psychometrics and in social psychology. He was the Deputy Director of the University of Cambridge Psychometrics Centre, a researcher at Microsoft Research, and a post-doctoral scholar at Stanford's Computer Science Department.