Rosy Ocampo

Rosy Ocampo holds a BA in Communications from Universidad Iberoamericana with over 30 years of experience producing world-class content. Her work is widely recognized for its creativity and high impact on the modernization of the soap opera (La Telenovela), the main genre of entertainment in the world and the cornerstone of Televisa's products. As Director of Innovation, Rosy Ocampo promotes diverse initiatives of quest and exploration using research, extension of content and transmedia in her productions, which lead to different strategies that enrich the protocols and processes of the company. She has successfully produced telenovelas that have been placed in the Top 10 of ratings in Mexico. Including, "La Fea más Bella" which holds the record of 62.8 share of audience as one of the most viewed shows in tv. In the United States, her soaps contribute to Univision's leadership beating the American networks' rating at various times when aired. Her productions have been broadcast in over 70 countries, and on several occasions, her soaps have been Televisa's leading international offer at MIPCOM, the largest content market in the world held in Cannes, France. Rosy Ocampo has been actively involved in co-productions in two of the most important markets in the world, China and Brazil, and has been a judge at the International Emmy Awards. In collaboration with diverse national and international social institutions, including UNICEF, she has developed social campaigns that benefit and guide the audience in various disciplines. She has received over 80 awards, including the Iberoamerican Prix Jeunesse to excellence in children's content, and the Principles Award from the Communication Council for the best content in television. She is considered to be one of the 100 most important business women in Mexico according to Expansion, and one of the 300 leaders of the country according to Lideres.