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Thierry Coup is the Chief Experiential Futurist at JOCOUP Creative, formerly SVP, Chief Creative Officer at Universal Destinations and Experiences. Thierry is a top theme park influencer and an innovative filmmaker who has been leading the way to transform the themed entertainment industry as well as creating the most memorable guest experience attractions for over 30 years. Thierry directed design and production teams and collaborated with external world class artists and creators like Steven Spielberg, J.K. Rowling, Miyamoto-San, Michael Bay....to transform popular entertainment stories and brands into award-winning designed experiences. Thierry exemplifies the inspirational designs, he constantly pushes the limits of creative boundaries. His enormous passion is expressed through his work around the globe, some of the iconic projects are: The Wizarding World of Harry Potter attractions and lands, The Secret Life of Pets: Off the Leash, Jurassic World VelociCoaster, Despicable Me Minion Mayhem, Universal's Volcano Bay Water Theme Park, Transformers: The Ride-3D and The Amazing Adventures of Spider-Man. Most recently, Thierry led the creation of the highly acclaimed and technology driven Super Nintendo World, featuring the world's first fully integrated augmented reality (AR) attraction and completely interactive land. His latest project, Universal's Epic Universe, will feature several original "first of its kind" designs and the park will be opening in the near future. Thierry's imaginative vision and impressive creativity have been honored with numerous awards and recognitions over the years. His creations have impacted the design standard for creative innovations in immersive experiences all over the entertainment industry.