Robin Lyon

It takes a visionary with the ability to identify cultural trends, seize opportunities, and build a unique brand to flourish in a fast-changing, tech- oriented marketplace. Robin Lyon, Founder and CEO of the exploding media brand Baller Alert, continues to innovate by expanding her company's influence and reach while also giving back to the community. Founded in 2008, Baller Alert is now a multi-faceted enterprise that creates and disseminates engaging entertainment content through several channels. The brand includes the BallerAlert.com online portal, which offers entertainment news, features, photos, and updates; the Baller Alert Show podcast/video, which also presents entertainment news, gossip, and interviews; a dedicated Baller Alert App that can access all Baller Alert-branded entertainment features. Altogether, the websites and social media combined capture more than 250 million impressions a week. Under Lyon's leadership, the Miami-based enterprise has also partnered to produce various series/movies.