Setorii Pond

Setorii Pond is a Los Angeles-based lifelong car aficionado and burgeoning fashion designer. Her love for automobiles began with her grandfather, who was an avid collector. He indoctrinated Setorii into the world of cars at an early age, teaching her everything he knew on the matter. His car collection was an ongoing project they worked on together, amassing 110 unique automobiles. Today she continues his legacy, expanding the collection her grandfather started. The cars are collectively known as "The Pond Collection", which is a showcase of classic, rare, and unusual automobiles. Some of Setorii's favorites include the Ferrari 250 TR, Aston Martin AR1, 1939 Rolls Royce Phantom (featured in the film noir, "Sunset Boulevard"), Tucker and the Jaguar XJ13. Her clothing line, Setorii, features couture designs consisting of dresses, gowns and caftans. Her designs have been seen on sundry of celebrity and fashion icons such as Kim Kardashian, Paula Abdul, Victoria Justice, Sophia Bush, Jillian Rose Reed, Alyssa Milano, Jayde Nicole and Bai Ling - just to name a few. In the distinct fields of high fashion and cars, she found two things in common: elegance and edginess. Setorii sought to coalesce the two, shaping it into a labor of love known as "The Art of Setorii", a coffee table book which resembles a European Vogue in its mashing of two diametric pastimes. This undertaking will be completed and released in 2012. At this time, she is pursuing several additional automotive-inspired projects, which include a TV pilot and guest appearances on various shows.