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Lauren Deen is an Emmy award winning Executive Producer with a proven track record as a multi-platform content development executive, spanning all forms of video, editorial, and native advertising. She's had notable successes in creating original television shows, expanding and repackaging digital content into top-rated television, and turning television into best-selling books at her company, Cake Productions, and top production companies. She specializes in collaborating with editorial, digital and marketing teams to produce highly shareable, advertiser-friendly programming that translates easily from digital to broadcast, social media, print and beyond. She is currently the SVP of Development for Lion Television/All3media, and was previously the SVP of Lifestyle Development for Loud Television, a Leftfield/ITV company.