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Charles Cardello is the Co-Owner and Operator of Bifocal Media. Bifocal Media began in 1997 with the production of the underground classic The Actuality of Thought. The company continues to publish and produce everything from documentary films and various music titles to limited T shirts and Books. Cardello has has produced a wide range of material from action sports television programming (ESPN's Dave Mirra Super BMX Tour 2002) to Documentary Films (Braid: Killing a Camera 1999, 2004). He has worked with hundreds of artists, record labels, and corporate clients.