Rafael Pina

Rafael Pina, better known as Raphy Pina, is an Puerto Rican entrepreneur, CEO, successful concert promoter and a Latin music mogul. He established his own music label, Pina Records, and has managed some of Latin urban music’s most important artists, including Daddy Yankee, Natti Natasha and Fran Rozzano. In 2019, he promoted the record-breaking concert series "Con Calma Pal 'Choli" by global music icon Daddy Yankee, which broke records with 12 sold-out shows at the Jose Miguel Agrelot Coliseum.